Tag: bmw
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BMW iX Sketch vs Production.
Remember when designers had to draw a side view over a package? The actual production vehicle package? It seems designers no longer do this. Obviously at sketch phase, character is key- but eventually… surely…. one MUST draw the same design over a package? This is what I was taught, but I guess design schools stopped,…
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e(M)barrassing or i(M)pressive?
When the new BMW M3 and M4 were announced it sent car Twitter into commentary not seen since the days of Bangle Butts. We all know about those massive upright grilles, but those are really not the controversial part of the design. My first instinct was that this felt like a turning point in German…
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2019 BMW 1-Series
The New BMW 1 series is Front Wheel Drive. Why does this matter? It does not. Potential purchasers of this car do not know that the current 1er is RWD. They have requested more luggage space. BMW has responded. BMW is working in user-centric design methodology. This is correct practice for any profit chasing business,…
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feeling the pinch
Time for some design trend analysis. This started as a small observation of a certain car, but as usual the observation seems to apply to so many new cars this post has expanded hugely. Trends spread fast in the automotive design world, and when one large corporation owns many brands it can infiltrate across the range very rapidly. In…
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Bangle on form as usual
Another golden chance to hear what Chris Bangle thinks of current Auto design. Courtesy of Form Trends.
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designing difference in a world of sameness
The legendary (and a personal hero of mine) Chris Bangle, talks to Stanford University about designing cars. You’ve seen him before on my blog of course! Sadly none of his slides can be seen, as they contain sensitive images from the BMW design studios. Still worth listening to the great thinker of car design!
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behind the scenes at BMW
If you look on the right hand side of my site- the links section now has a new link… which is this one. Recently BMW have added some nice videos and explanations of their design process. Their process is no different to any other manufacturer, so I highly recommend taking a look. http://www.bmw.com/com/en/insights/bmw_design/index.html
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lean BMW
I decided to write a post prompted by a co-workers comments on the new BMW 5-series design. This latest 5 is from what some might call the post-Bangle era (and many might celebrate that fact). Personally I was a big fan of the previous generation design- the E60 as it is codenamed. This was (according…
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star bangled banner
Short but sweet interview with the legendary Chris Bangle. In my opinion this guy is a genius, one of the greatest car designers (even designers) of the 21st century. Arguably his output was so visionary that everyone criticised it heavily, because it was quite literally beyond them- and he became infamous as a result. Looking…
thoughts on automotive design 