Spotted in my work car park- in yellow, is my own recent acquisition. A Coupé Fiat, a car that inspired me to want a career in car design. I read in Car Magazine the story of it’s design in 1993, and how Chris Bangle wrestled with this pure sculptural and radical artistic shape (over humble Tipo base!). In front of it is a grey SUV, perhaps a Lexus? Perhaps a large Toyota or Nissan? No it’s also an Italian design… a Lamborghini Urus! I’ve seen these in the metal a few times and they always deeply disappoint in terms of design. Also a pure styling exercise on top of ordinary underpinnings (Audi platform), but even more extravagant than the Fiat. Where the Fiat has slashes that enable a clamshell bonnet, or breaking up a tall rear 3/4, the lines and creases are all over the Lamborghini. To reduce the massive height and imbue some sportiness- Lamborghini designers were allowed to add creases on creases and mouldings on top of metal. The clear difference is one was developed by hand modelling techniques and one was purely digital. The digital process is fast and loose and dirty. The result is messy but exciting. Like an untidy sketch of a car, and perhaps that’s the point. Who needs perfection anyway?
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